Privacy

444l Privacy Policy – Your Data, Protected

At 444l, your privacy matters as much as your winnings. This policy explains exactly what data we collect, why we collect it, how we use it, and what rights you have over your own information. No jargon, no runaround — just straight answers.

Last Updated: 1 January 2025

Plain Language Summary: 444l collects the personal information you provide when you register and use the platform. We use it to run your account, process payments, and keep the platform secure. We do not sell your data to third parties. You have the right to access, correct, or delete your data at any time by contacting us at [email protected].

1Overview

This Privacy Policy applies to all users of the 444l platform, accessible at 444l.app. It covers how 444l collects, stores, uses, and protects the personal data of players in Bangladesh and elsewhere. By creating an account on 444l or using any part of the platform, you agree to the practices described in this policy.

444l takes data privacy seriously. We collect only the information we genuinely need to operate the platform, process your transactions, and keep your account secure. We do not collect data for the sake of it, and we do not sell or rent your personal information to anyone.

This policy should be read alongside the 444l Terms and Conditions and our Responsible Gaming policy, both of which form part of your overall agreement with 444l.

2What We Collect

444l collects two broad categories of data: information you provide directly, and information generated automatically when you use the platform.

Data Type Examples Why We Need It
Identity Data Full name, date of birth, national ID number Age verification, KYC compliance, account security
Contact Data Mobile number, email address Account communication, OTP verification, support
Financial Data bKash/Nagad/Rocket account numbers, transaction history Processing deposits and withdrawals, fraud prevention
Betting Data Bets placed, games played, win/loss history Account management, responsible gaming monitoring
Technical Data IP address, device type, browser, session duration Platform security, fraud detection, performance
Usage Data Pages visited, features used, click patterns Platform improvement, personalisation

We Do Not Collect: 444l does not collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, or health information, unless specifically required for responsible gaming purposes and with your explicit consent.

3How We Collect Your Data

444l collects your personal data through several channels. Understanding how data reaches us helps you stay in control of what you share.

  • Registration: When you create a 444l account, you provide your name, mobile number, date of birth, and password directly.
  • Deposits and Withdrawals: When you make a payment via bKash, Nagad, or Rocket, transaction data is shared between 444l and your payment provider to process the transaction.
  • KYC Verification: If we ask you to verify your identity, you may submit a copy of your national ID card or other government-issued document. This data is stored securely and used only for verification purposes.
  • Platform Usage: As you use 444l, we automatically collect technical data including your IP address, device information, and session activity through server logs and analytics tools.
  • Cookies: We use cookies and similar tracking technologies to remember your preferences and improve your experience on 444l. See Section 6 for full details.
  • Support Interactions: When you contact 444l support via live chat or email, we retain records of those conversations to help resolve your issue and improve our service.
  • Promotions: If you participate in a 444l promotion or survey, we collect any information you submit as part of that activity.

4How We Use Your Data

444l uses your personal data only for legitimate purposes directly related to operating the platform and serving you as a player. We do not use your data for purposes that would surprise you or that you would reasonably object to.

  • Account Management: To create, maintain, and secure your 444l account, including verifying your identity and age.
  • Payment Processing: To process deposits and withdrawals via bKash, Nagad, and Rocket, and to maintain accurate transaction records.
  • Customer Support: To respond to your queries, resolve disputes, and provide assistance when you need it.
  • Platform Security: To detect and prevent fraud, money laundering, and other prohibited activities on the 444l platform.
  • Responsible Gaming: To monitor betting patterns and identify players who may need support, in line with our Responsible Gaming commitments.
  • Legal Compliance: To meet our obligations under applicable laws and regulations, including anti-money laundering requirements.
  • Platform Improvement: To analyse how players use 444l and make improvements to the platform experience.
  • Marketing Communications: To send you information about promotions and offers on 444l, where you have opted in to receive such communications. You can opt out at any time.

Marketing Opt-Out: If you no longer want to receive promotional messages from 444l, you can unsubscribe at any time by contacting [email protected] or by using the unsubscribe link in any marketing email we send you. Opting out of marketing does not affect your ability to use the platform.

5Sharing Your Data

444l does not sell, rent, or trade your personal data to third parties for their own marketing purposes. We share your data only in the limited circumstances described below, and only to the extent necessary for the specific purpose.

  • Payment Providers: We share necessary transaction data with bKash, Nagad, and Rocket to process your deposits and withdrawals. These providers have their own privacy policies governing how they handle your data.
  • Identity Verification Services: We may share identity documents with third-party KYC verification providers to confirm your age and identity. These providers are contractually bound to handle your data securely and use it only for verification.
  • Fraud Prevention: We may share data with fraud detection services and, where required, with law enforcement agencies investigating financial crime.
  • Legal Obligations: We may disclose your data to regulatory authorities or courts where we are legally required to do so.
  • Business Transfers: In the event that 444l is acquired by or merged with another company, your data may be transferred as part of that transaction. We will notify you before your data is transferred and becomes subject to a different privacy policy.

No Data Sales: 444l will never sell your personal data to advertisers, data brokers, or any other third party for commercial purposes. If you receive a communication claiming to be from 444l that asks for your personal data in an unusual way, treat it as suspicious and contact our support team immediately.

6Cookies

444l uses cookies and similar technologies to make the platform work properly and to improve your experience. A cookie is a small text file stored on your device when you visit a website. Cookies help us remember your preferences, keep you logged in, and understand how you use the platform.

Cookie Type Purpose Can You Disable?
Essential Keep you logged in, maintain your session, enable core platform functions No — required for the platform to work
Functional Remember your language and display preferences Yes — disabling may affect your experience
Analytics Understand how players use 444l so we can improve the platform Yes — via your browser settings
Security Detect suspicious activity and protect against fraud No — required for account security

You can manage cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. Note that disabling essential or security cookies may prevent you from using certain features of 444l.

7Data Security

444l takes the security of your personal data seriously. We use a combination of technical and organisational measures to protect your information from unauthorised access, loss, or misuse.

  • Encryption: All data transmitted between your device and 444l is encrypted using TLS (Transport Layer Security). Your stored data is encrypted at rest using industry-standard methods.
  • Access Controls: Access to personal data within 444l is restricted to staff who need it to perform their job. All staff with data access are trained on data protection obligations.
  • Two-Factor Authentication: 444l supports two-factor authentication (2FA) for account login. We strongly recommend enabling 2FA on your account for an extra layer of security.
  • Regular Security Audits: We conduct regular security reviews and penetration tests to identify and address vulnerabilities before they can be exploited.
  • Incident Response: In the event of a data breach that affects your personal data, 444l will notify you promptly and take immediate steps to contain and remediate the incident.

Your Role in Security: While 444l takes every reasonable step to protect your data, you also play a role. Use a strong, unique password for your 444l account. Never share your login credentials with anyone. If you suspect your account has been compromised, contact our support team immediately at [email protected].

8Data Retention

444l retains your personal data for as long as your account is active and for a reasonable period after account closure, as required by law and for legitimate business purposes.

  • Active Accounts: We retain all account and transaction data for the duration of your account's active life.
  • Closed Accounts: After account closure, we retain your data for a minimum of 5 years to comply with anti-money laundering regulations and to resolve any outstanding disputes.
  • KYC Documents: Identity verification documents are retained for the period required by applicable law, typically 5 years from the date of verification.
  • Support Records: Records of support interactions are retained for 2 years after the interaction is closed.
  • Analytics Data: Anonymised usage data may be retained indefinitely for platform improvement purposes, as it cannot be linked back to any individual.

When your data is no longer required, 444l will securely delete or anonymise it. You can request early deletion of your data by contacting [email protected], subject to our legal retention obligations.

9Your Rights

You have meaningful rights over your personal data held by 444l. We take these rights seriously and will respond to all valid requests within a reasonable timeframe, typically within 30 days.

Right to Access

You can request a copy of all personal data 444l holds about you. We will provide this in a clear, readable format at no charge.

Right to Correction

If any of your personal data held by 444l is inaccurate or incomplete, you have the right to request that we correct it. You can update basic account details directly from your account settings.

Right to Deletion

You can request that 444l delete your personal data. We will comply where we are not legally required to retain it. Note that some data must be kept for regulatory compliance even after account closure.

Right to Object

You can object to 444l processing your data for marketing purposes at any time. You can also object to other types of processing where we rely on legitimate interests as our legal basis.

Right to Portability

You can request a copy of your personal data in a structured, machine-readable format so you can transfer it to another service if you choose.

Right to Restrict Processing

In certain circumstances, you can ask 444l to restrict how we process your data — for example, while a dispute about accuracy is being resolved.

How to Exercise Your Rights: To make any data rights request, contact us at [email protected] with the subject line "Data Rights Request". Please include your registered mobile number so we can verify your identity before processing the request.

10Minors

444l is strictly an adults-only platform. We do not knowingly collect personal data from anyone under the age of 18. If you are under 18, you must not use 444l or provide any personal information to us.

If 444l becomes aware that personal data has been collected from a person under 18, we will delete that data immediately and close the associated account. If you believe a minor has registered on 444l, please contact us at [email protected] so we can investigate and take action promptly.

Parents and Guardians: If you are concerned that a minor in your household may be accessing 444l, we recommend using parental control software to restrict access to gambling websites. Contact our support team if you need assistance with this.

11Changes to This Policy

444l may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will notify registered players via email or an in-platform notification before the changes take effect.

The "Last Updated" date at the top of this page always reflects the most recent revision. We recommend reviewing this policy periodically. Continued use of 444l after an updated policy has taken effect means you accept the revised terms.

12Contact Us

If you have any questions about this Privacy Policy, want to exercise your data rights, or need to report a privacy concern, please get in touch with the 444l team. We aim to respond to all privacy-related enquiries within 5 business days.

  • Email: [email protected]
  • Subject Line: Use "Privacy Policy Query" or "Data Rights Request" for faster routing
  • Live Chat: Available 24/7 inside the 444l platform after login

Privacy You Can Actually Trust

These aren't just words on a page. Here's how 444l puts its privacy commitments into practice every day.

End-to-End Encryption

Every piece of data you send to 444l — from your login credentials to your payment details — is encrypted in transit using TLS. Your stored data is encrypted at rest. Nobody intercepts what's yours.

You Control Your Data

444l gives you real control over your personal information. Access it, correct it, download it, or request deletion — all by sending a single email to [email protected]. We process requests within 30 days.

Zero Data Sales

444l has never sold player data and never will. Your personal information is used only to run your account and improve the platform. It is not a product we trade with advertisers or data brokers.

Fraud Detection Built In

444l uses automated security systems to monitor for suspicious activity around the clock. If something unusual happens on your account, we flag it immediately and reach out to you before any damage is done.

Easy Marketing Opt-Out

If you don't want promotional messages from 444l, opting out takes one email. We won't make it difficult or bury the option in settings. Your inbox is yours — we respect that.

Minimal Data Collection

444l collects only what it genuinely needs to operate. We don't ask for information we have no use for, and we don't hold onto data longer than necessary. Less data collected means less risk for you.

Bet with Confidence on 444l

Now you know exactly how 444l handles your data. Register today and enjoy sports betting, casino games, and exclusive promotions — with the peace of mind that your privacy is protected every step of the way.